Become visible where motivated decisions about testing for sexually transmitted infections (STI) are made

AskBefore is the discovery and distribution channel for self-paid diagnostics, creating and capturing intent at the moment of need.

AskBefore partner map and product mockup
Consumer Psychology

Why users choose our ecosystem

Price transparency

Visible pricing that makes it easier to compare options and choose what fits their budget.

Fast access

Users can choose locations with available time slots and book a testing appointment directly, without waiting for a doctor consultation first.

Convenience tailored to needs

Users can also find a location based on the criteria that matter most to them, such as test turnaround time, sample collection method, staff language, and more.

No referral needed

AskBefore helps users understand where self-paid STI testing is available, even at providers that also work with insurance.

We’re like Booking.com — but for STI testing

Instead of comparing hotels, users compare locations for STI testing.

Phone mockup showing partner-facing STI testing flow

Built for Partner Excellence

High-intent leads

Users are directed to the AskBefore Map after agreeing to exchange test certificates with a partner, so their desire to book an appointment is already established. These are not casual browsers; they are ready-to-book patients.

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Increasing direct purchases

We increase the number of purchases users make at clinics directly through our platform.

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Boosting average order value

We increase average order value by encouraging users to request comprehensive test packages and specific STI tests from their partners.

Boosting average order value card illustration

Retention-ready patients

We bring health-conscious users who are likely to stay for treatment if a sexually transmitted infection (STI) is detected.

It’s important for me to continue with the doctor I’ve been in contact with about my issue. They understand the context, and I’m already in the process.

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Interviewee’s perspective

Capturing high-value demand wherever it lives

City-specific SEO

We build hyper-local medical content clusters designed to capture search intent for STI testing in each city.

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UGC content

We grow TikTok, Instagram, and YouTube through educational content that normalizes and motivates test-result sharing between partners.

LLM (Chat GPT, Gemini,etc)

We publish blog content designed to surface in AI-generated answers and guide users back to our product.

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Collaboration Opportunities. Start quickly or connect deeply

You can start with the simplest entry point or move directly to the fully integrated setup. The latter leads to more user conversion, as greater convenience typically results in higher booking rates.

Step 1

Map presence with external link

Map presence with external link preview
Location displayed as a pin on the map, opening a details card
Redirects users to the link provided by the partner(homepage, service page, or booking page)
Step 2

Integrated pricing, payment and booking

Integrated pricing, payment and booking preview
Booking provider integration
Payment provider integration

Transparent commercial model

We don’t take commissions on your service. Our model is built on transparency and fair commercial terms.

Pricing is tailored to your location, visibility, and growth potential. After the 6-month trial, we propose clear terms based on these factors. There is no automatic transition to paid placement, and your listing continues only if you choose to proceed.

0%

Markups

0%

Commission

6-Month

Free Listing

6-Month

Upfront Fee

PROCESS OVERVIEW

How it works

A streamlined process that benefits both patients and healthcare providers.

Patients explore the map
Book STI testing & pay the provider directly
Providers receive qualified leads
Standardized transmit of test results
Users upload test results into the system themselves
How AskBefore works illustrationHow AskBefore works illustrationHow AskBefore works illustrationHow AskBefore works illustrationHow AskBefore works illustration
Getting started with AskBefore

How to get started

Start attracting new patients in just a few simple steps.

Partner portal profile setup screen
1

Create your profile

Set up your clinic’s presence in just a few steps, starting with a simple collaboration agreement that gives you access to your personal dashboard.

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Personal Dashboard

In your Partner Portal, you can enter, edit, or update locations, your STI test prices, packages, and services at any time.

Payment provider

Connect your payment provider (Stripe optional). Set it up yourself or with our help. We provide step-by-step instructions and support.

2

Get discovered

Be listed on the AskBefore map and reach new patients instantly. Once our agreement is signed and your location details are entered into the Partner Portal become visible to all users searching in your area.

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Stand out

Enable direct date and time booking, making your clinic a more desirable choice.

Partner map listing visibility preview
Direct payout and booking notifications preview
3

Receive bookings

Patients pay you directly. No commission on patient payments.

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Direct payout

Payments go straight to your connected payment provider account. There are no intermediaries and no platform commission on patient payments.

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Instant notifications

Each booking triggers an email notification with the Order ID and a secure link to your Partner Portal, where you can view the ordered tests and manage the booking.

Why trust AskBefore

Built with compliance in mind

Meeting the highest standards of privacy and security.

Privacy by design for GDPR Art. 9 data

Data minimisation & explicit consent for sensitive health data

ISO/IEC 27001 & 27701 governance

We implement policies and controls based on these standards

OWASP access & session security

Controls to limit unauthorised third-party access

Limited data retention

We retain information only as long as necessary

AWMF-informed best practices

Best-practice handling for confidential result sharing

Least-privilege access model

Role-based access for confidential results and partner notifications

We work with an independent Data Protection Officer (DPO)

to review and advise on alignment with European data protection requirements and best practices

Note: References to ISO/IEC, OWASP, AWMF and GDPR describe alignment with guidelines and best practices. They do not imply certification unless explicitly stated.

Two women are sitting at a café table, smiling and sharing an AskBefore QR code.

Explore the users side

Two core services — test result sharing and a clinic & lab aggregator — are brought together in a clear and engaging way. See how users are introduced to the product.

FAQ

Frequently Asked Questions

Everything you need to know about our products and services.

Yes. You can connect with your existing payment provider yourself, or we can guide you through every step. Stripe is available as an optional fallback if needed.